We stand as a dynamic craft brewery, advocating for inclusivity and self-expression while expertly crafting well-balanced lagers, ales, and hard seltzers. With a warm and all-embracing ethos, we reshape the craft beer landscape by continuously adapting to consumer trends and market dynamics.

Our spaces don't just serve drinks; they come alive with events that unite corporate teams and small businesses. It's these connections that establish us as a pillar of loyalty within the communities we serve.

From our humble beginnings as a cozy neighborhood bar, we've grown into a wholesale operation that's all about personal touch. As we evolve, we're here to create a welcoming space and cater to the needs of an underserved market.

The stage has been built. Eight years later, we’re ready to spread our wings and expand our community's reach!

Crafting success in a billion-dollar 'brewscape'

We’re tapping into a dynamic and underserved industry, the gluten-reduced beer market. More than 2 million Americans have been diagnosed with Celiac disease. Studies have shown that as many as 1 in every 133 Americans may have it (Source). According to Dr. Fasano, director of the University of Maryland Center for Celiac Research, about 6% to 7% of the U.S. population may be gluten-sensitive, meaning about 20 million people in the U.S. alone could have the condition (Source). Gluten aversion or gluten sensitivity severely limits the choices for those who enjoy beer, which is why we have created our own gluten-removed beer just for you, to complement the variety of other tasty craft beers we have to offer.

In 2022 alone, the global craft beer market was estimated to be worth $109 billion and anticipated to develop at a CAGR of 14%, projected to reach $187 billion by 2027 (Source). The U.S. craft beer market, the cornerstone of our strategy, was valued at $29.03 billion in 2022, set to grow to $52.47 billion by 2028 at a CAGR of 10.37% (Source). We believe our targeted focus on a segment poised for such potential positions us as a pioneer in a very promising market.

Based on our calculations, we believe that since 6-7% of the U.S. population may be gluten-sensitive, 6-7% of the approximate 50 million beer drinkers may also be gluten-sensitive.

MEet the speakers

Jim Furman -Founder, CEO, and Director

Jim co-owns and operates Black Hammer Brewing and Willkommen, an indoor German beer garden l in San Francisco. Jeff will be providing Form C sign-off as the Company's Principal Accounting Officer. Before founding Black Hammer Brewing and our restaurant, Willkommen, in San Francisco in 2014 and 2019, respectively, Jim was a leading expert in the field of nuclear power plant Emergency Core Cooling System design, analysis and testing, in the context of thermodynamics, hydraulics and fluid dynamics as well as in indeterminate chemical reaction kinetics. Jim has a degree in Chemical Engineering from the University of Connecticut and is a licensed Professional Mechanical Engineer in the state of California.

Reuben Gensler, Head Brewer

Bay area Native Reuben Gensler started brewing professionally in 2012 at Triple Rock Brewing in Berkeley, CA, the same brewery that produced the founders of Faction and 21st Amendment. Reuben soon moved on to larger operations, where he developed his skills in large-scale production brewing at Speakeasy and Trumer, before focusing on taking big roles at small breweries and learning the artistry and creativity behind the craft. In late 2021 Reuben, joined the team at Black Hammer as Head Brewer, where he continues to develop and hone his craft while leading an expert team of brewers and cellarmen. With numerous awards from state and national competitions, acquired primarily while leading the production team at Black Hammer, Reuben has quickly ascended the ranks to become one of the most respected brewers in the San Francisco Bay Area.

Coming to stores near you!

01

02

03

04

05

More than just beer

MEet the speakers

Don't miss out on this one-of-a-kind kettle-side chat with the founders!